https://youtu.be/tTk1BcqMr6k?si=akRXyyIyRWKbhZek
Can you describe the future of the FMCG retail industry with three key words? Why?
Jay Yang Hsieh, founder and general manager of Neogence, believes that to achieve good development in FMCG, the three key factors are trends, traffic, and conversion rates. Capturing consumer trends, encouraging consumers to spend, and increasing conversion rates depend on traffic, which helps more consumers see your brand.
